Management reserves the right to remove any guest from the venue for any reason. Rowdy and unruly behaviour will not be tolerated. All attendees to any event held on the premises must be aged 18 or over. You are ultimately responsible for all of the guests in your party. We operate a zero tolerance policy on harassment. Guests must not, under any circumstances, touch or talk to any of the staff, servers or performers in an inappropriate manner. Management retains absolute discretion to decide what is ‘inappropriate’. If you or a group member acts in a manner that our management judges to threaten or disrupt the safety or enjoyment of others, or acts inappropriately we may remove you from the premises and no refunds will be given.

We are located right below London Waterloo Bridge (Embankment side).

Proud is an immersive experience and we ensure that our performers, staff and venue are nothing short of stunning and the only rule is that you dress to impress. We want you to be at your sexiest, happiest and most gorgeous. No trainers, no jeans, no sportswear, no sandals please. Use us as an excuse to flaunt your most fabulous gear. Management reserves the right to judge what is appropriate and acceptable. If you are unsure of what will be appropriate, please call us in advance to confirm.

Yes, tables are on a first-come first serve basis and come with a minimum spend.

We highly recommend you arrive by 11:30 and please remember: No ID, no entry. Proud Late is a sell out night so if you don’t want to miss out, we suggest you contact our team to make a table reservation. As an exclusive private members club, we fully reserve the right to a strict door policy. We cannot guarantee entry to anyone and full discretion always lies with the door.